About Us
VELOUR is a Swedish fragrance brand built on a simple idea – to make exclusive scents more accessible.
We believe a fragrance is more than just a scent. It is part of your style, your presence, and the memories you leave behind.
That’s why we create distinctive fragrances with refined design and a premium feel, without the extreme price tags often associated with luxury fragrances.
Every VELOUR scent is made to be felt. To leave an impression. From the first note to the final detail, everything is part of the experience.
VELOUR is not just about how you smell.
It’s about how you feel.
Designed in Sweden.